批量获客技巧与客户经营

Ø 批量获客的方法

n 批量获客的重要性

                                                              

                                                              

                                                              

                                                              

n 寿险经营的三交原则

                                                             

n 批量获客的路径

                                                           

                                                            

                                                            

                                                           

n 批量获客的总体逻辑

                                                           

                                                           

n 批量获客的具体步骤

第一步

                                                           

                                                              

第二步

                                                           

                                                           

                                                           

第三步

                                                           

                                                           

                                                           

Ø 客户经营活动的组织

n 提问：您知道的客户经营活动有哪些？

                                                              

                                                              

                                                              

n 客户经营活动的分类

                                                              

                                                              

                                                              

n 客户经营活动的基本流程

一、活动前-活动筹备

活动筹备内容

                                                             

                                                              

电话邀约和异议处理

                                                              

没时间                                                           

不感兴趣                                                           

微信邀约

                                                              

                                                              

注意事项

                                                              

                                                              

二、活动中-组织活动

活动目的

                                                              

                                                              

操作要领

                                                              

                                                            

                                                            

                                                            

                                                            

组织活动中问题的解决方案

                                                             

                                                            

                                                             

三、活动后-总结跟进

                                                            

                                                            

回访客户                                                            

                                                             

                                                            

                                                            

Ø 获客规划-本月规划内容

n 计划加入或创建多少个圈子

                                                            

n 计划组织多少场客户活动？

                                                                                                                         

n 计划获得新准客户的数量？

                                                                

Ø 要求

n 本月最后一节课汇报规划内容完成情况